I’m excited to announce that my upcoming book, the Modern Seller, will be available in October 2018.
If you’re in a sales or business development role, if you’re a sales leader, or if you’re in sales enablement or training – this book was written for you.
If there’s one thing we can all agree on, it’s that our clients’ environments have become much more complex. They’re constantly under pressure -- from changing business dynamics, new technologies, and cultural change. And what that’s doing is changing their expectations of us. It’s changing how they want to engage with us and buy from us.
It’s changing how we need to show up. In short, we must transform into modern sellers.
If there’s something else we can all agree on … it’s that there are countless resources out there on selling. Everything from methodologies and sales technologies, to skills like prospecting, presenting, and closing. These things are all important to successful selling.
Here’s what makes The Modern Seller different.
What I noticed in my research, in my everyday sales activities, in my client work, is that there are some emerging “skills behind the skills.” I’ve uncovered 5 that rise above the rest. I call them dimensions because they are so much more than skills. I like to think of these dimensions as a new operating system.
Our prospects and clients need us to be agile, entrepreneurial, holistic, social, and ambassadors. This book isn’t theory, it’s all about practical application. To help you amplify your efficiency and effectiveness. You’ll learn why each one matters, what it looks like in everyday sales activities, and most importantly, how you can build each one – in yourself or in your sales team.
In this upcoming video series, I’m diving into each of the 5 dimensions, and I’ll also have some bonuses for you to help you apply them.
For more information on the book, The Modern Seller, visit amyfranko.com