Creative Director and Designer: Carolina Melis
Interactive Part: Grand Visual
Together with BBH Carolina Melis has worked on the concept and art direction of an interactive wall on Barclays's branch in Piccadilly Circus, London. The wall shows an animated loop containing several interactive areas (viewers) that the viewer can control trough seven pads around placed on the ground around the main screen. By touching the screens the viewer will access the Barclays world and content: channels of news, entertainments, infographic, sport.