Elisabeth Korody (Managing Supervisor, FleishmanHillard) discusses how NetBase has allowed FleishmanHillard to develop a robust social practice while keeping a finger on the pulse of the audiences their clients truly care about.
The NetBase platform allows FleishmanHillard to perform deep dive social analysis, respond quickly to key conversations, and has been vital to fielding new business. For new pitches, the platform allows their team to become more familiar with new industries and audiences very quickly while extracting social insights that lead to more comprehensive strategies.
NetBase's Net Sentiment and Top Influencer widgets are among some of the most beneficial features of the tool that have been big hits with clients as well as providing accurate assessments of campaigns.
For more information about the NetBase Platform, visit netbase.com
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