More than 24 million Americans are interested in purchasing their first firearm in an effort to learn to target shoot, hunt or for personal protection. They're also looking for information on how to get started and for someone to assist or mentor them along the way. NSSF is challenging firearms industry companies to promote mentoring and to provide information to help people get started in hunting and the shooting sports. Field to Fork, a hunting heritage program by QDMA, is a model of success for the firearms industry.
