iQOO is a new brand of mobile phone focus on gaming. the main idea of this brand is 'Monster Inside' —— it has beastly energy under its normal appearance.
So this time I invited 9 top artists and teams from around the world to design 9 different styles of animation for the iQOO logo.
This is a very free and crazy creation. I hope that everyone will break the restraint and release the beast from the heart.
This is also the first time I have tried a commercial co-creation project, hoping to explore the balance between business and creation. It allows artists to complete an interesting commercial work while enjoying the creation.
Thank you very much for participating and enjoy the trailer!!
Please check all 9 animations in Behance Page :
Baku Hashimoto 橋本麦
Masanobu Hiraoka 平岡政展
Nidia Dias & Martin Gunnarsson
Planning : SOMEI DESIGN
Creative Director ：Somei Sun 孙世晟
Sound Design : 大囍