Launch party for Lotus luxury automotive to unveil the world's first chrome colored car designed by the newly appointed creative director Swizz Beatz. Special guests included Lotus CEO Dany Bahar, Alicia Keys, Russell Simmons, Stephen Baldwin, Carmelo Anthony and a surprise performance from Swizz and TI.

@TheRealSwizzz @AliciaKeys @UncleRUSH @carmeloanthony @Tip @grouplotusplc @BrainFoodFilm

a BrainFoodFilm production.

video by :: Aari Jubran :: Oluwaseye Olusa :: Adam Reign :: Shareif Ziyadat

photos by :: Sharief Ziyadat

edit by :: DanTheMan

©2011 BrainFoodFilm

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