Cotton farmers Ibrahim Coulibaly from West Africa and James Machan and his family from Texas are in competition with each other for access to the world market. Gradually the differences and similarities between these two farmers become clear.

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Government subsidies, overproduction, and even currency exchange rates are steadily depressing the price of cotton worldwide. Ultimately, it is farmers living in places like Mali and Texas who are impacted the most. But can they do anything to change the situation?

This film follows activist farmer Ibrahim Coulibali’s efforts to gain access to markets by turning many small voices into a loud, international demand for fair trade. As he educates small cotton farmers like Sedu Dembele in Mali about global organizations such as the WTO, which he believes are driving them under, second generation cotton farmers in Texas worry about the gathering international storm around their subsidies, which represent their means of survival.

Director and script: Paul King
Series director: Alexandra Jansse
Camera: Edwin Versteegen
Sound: Mark Wessner
Editor: Patrick Janssens
Music composer: Orlando Gough
Producers: Alexandra jansse & Joost van Loon EMF Films

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