Client: Lucozade Sport
Production Company: Pulse
Post Production: Greyworks
Editor: Chris Brown
1 of 3 extended digital films we directed to run alongside Ben Newmans new Lucozade Sport TVC campaign. We created these edits using a mix of main-unit and our digital-unit footage, intertwined with in-depth interviews with the athletes on being the best.
5k world champion. European 10k record holder. Lucozade ambassador. Mo Farah reveals what it takes to be the best.