Created for an ESPN Classic TV Show as a title sequence, the references for the piece were old school print posters combined with city scape imagery which is a great fit for boxing. All of the assets were created in Photoshop including every single poster, each having a unique style and yet immediately recognisable as being boxing promo style posters. I shot all of the city photos in and around London myself.
The piece was created as a huge comp to fly the camera around and as we reach the climax we are looking over the city skyline using some parallax to give depth but holding onto the photo cut out look without trivialising these great sportsmen.
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