Facebook needed an overview video with high production value that could be turned around on a quick deadline for the launch of the Signals Health page. The commercial is externally facing and shown worldwide, so they wanted a video that could appeal to a variety of audiences while adhering to Facebook's brand guidelines.
In eight days, we collaborated with the Global Marketing Solutions team to make their script production ready and quickly moved into production. Swng hired a diverse cast of nearly 15 models, and scouted six nondescript, cost-effective locations. We filmed the video over two days, and delivered the final cut less than a week later. The video met the GMS team’s goals and timeline for launching the product.
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