Filmed at the 2019 Jackson Wild Summit.
Simply caring is no longer enough to save the planet. Media today has to inspire personal and political engagement. Where are the engaging media projects that transcend entertainment and inspire active commitments? How can conservationists leverage storytelling to create impact? And what does that actually look like? Made possible in part through support from the National Science Foundation. This session was produced by Doug Bailey, Senior Director of Impact Media at National Geographic Society.