24 KILATES x REEBOK WORKOUT 25th Anniversary.
Celebrating the 25th Anniversary of the Workout, Reebok Classics has collaborated with fifteen top retail partners from around the globe.
Originally designed as a multi-discipline shoe, the sneaker provided a cross-gender solution to lateral support as well as a point-of-difference, making a simple shoe an icon. The evolved dual strap concept lending both functionality and an arresting aesthetic.In 1987 — 25 years ago — the Workout had a slight makeover. Adding extra paneling on the forefoot, the sneaker became more durable for street wear and the Reebok Workout Plus was born.
In all white or black-on-black, the Workout became the everyman shoe of choice. Versatile enough to weather stylistic changes, various cuts of denim and grow agelessly, the clean aspirations of the Workout continued for generations to follow.
Through boom times and recession, the Workout has remained recognizable. Serving time as both a status symbol and as a shoe for pure function, the Workout has attained icon status.
For the development of this project, our idea was to try to do something that no one had done before with this classic model. We knew it was a difficult task. We tried to work in the structure of the model in a very basic way, applying color following the lines of the original design, as a trompe l’oeil, creating a different structure, and giving strength to the back of the shoe.
Moreover, we decided to use neoprene in some parts, softening the hardness of leather. The result: a personal reinterpretation of an icon which captures our character.
To highlight the anniversary collection, Highsnobiety has partnered with Reebok to present a Microsite showcasing each of the fifteen sneakers. Through a series of photographs and stories, we reflect on the worldwide appeal of the shoe and see how each partner translated their vision of the Workout.