President Bill Clinton speech excerpt on 'Branding Social Issues' at a the Promax-BDA Conference NYC, Hilton Hotel. He questions how advertisers can create a 30 second spot that conveys a message of substance and be completely honest. "Constant pressure to convert 3d people into 2d cartoons and 3d issues into 2d cartoons"... Videotaped by Jane Gussin for Vivid Screen Designs.

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