Commisioned by: Chello Media B.V.
Client: UPC on Demand (

March 14th to the 24th, it's 'Boekenweek', or 'week of the book' in the Netherlands. UPC, the largest Dutch Cable Company celebrates this by giving discounts on book adaptations on their digital channel.
A short spot featured on television, at least when you're with UPC that is.

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