FIND YOUR EDGE at wrangler-ap.com/
Wrangler, one of the three biggest denim brands, is leading you to discover a new found freedom, energy, a spirit of adventure by introducing its new advertising campaign "Find Your Edge" in the spring/summer 2012.
Wrangler "Find Your Edge" is about how Wrangler gets you to embrace your edgy spirits, which are instinctive, daring, free spirited, adventurous and innovative. It's a sentiment that ignites your sense of spontaneous adventure encouraging you to discover the unknown and express your true natures.
Wrangler ignites the sexiness deep inside your veins by introducing a brand new women series, "Mould the Body" denim in this season.
Designed to amplify women's sexiness without sacrificing the comfort, Wrangler "Mould the Body" denim brings in innovative features that slim you down and give you curves in all the right places:
• Heart-shaped pockets accentuate perfect curves
• Heart-shaped back yoke lifts up bum
• Side seams forwarding and panelling create slimming, longer and leaner thighs and legs