Alessandro Durando // Daniele Gavatorta // Lorenzo Levrero
WHAT: Concept,Art Direction, Direction, Design, 3D, Animations, Compositing
MUSIC: Daniel Gautreau
CLIENT: BM QUALITY PAPER
HANDS: Viola, Romina, Daniele, Lorenzo
We were asked to create a fresh and innovative corporate commercial for the paper notebook italian brand BM, for their new products campaign.
We literally took the concept of a blank page and we filled it with dreams of each character. A wonderful journey through paper, from childhood to the adult age.
The project involved us from the concept, to the shooting and post production.