As the leader of the Mad*Pow Experience Design team, Michael leverages 15 years experience in the software industry and expertise in UX research, usability and information architecture to deliver value to clients such as Fidelity, GE, Autodesk and Monster. Michael holds his MS in Human Factors in Information Design from Bentley University, and a BA from the University of Michigan. Have an unique take on a design research or collaborative design method? Find Mike and tell him about it. He's a proponent of creative approaches to the user-centered design process and is a frequent presenter on alternative techniques.