Lesbian Gay Bi Trans Youth Line came to us with an incredible ask: to help visualize in an empathetic way how homophobia and transphobia hurt everyone. There is a heartbreaking story behind the creation of this video which can be found here: meldmedia.com/case-study/switch-it-up/
Creative Direction - Ken Reddick
Producer - Robert E. Garfinkle
Illustration & Animation - Matthew Kalinauskas
Illustration & Animation - Miguel De Lara Flores
Concept Designer & Storyboards - Ivy Ning Gao
Sound Design & Mix - La Hacienda Creative
Equipment Sponsor - Vistek
Special thanks to all of our beautiful volunteer actors and LGBT Youth Line!
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