Though coffee is one of the world’s largest traded commodity, we rarely taste the wide range of flavors and aromas contained in a cup. Once a week Counter Culture Coffee, a direct trade roaster based in Durham, North Carolina, provides a free cupping, or tasting, to help every-day drinkers awaken their senses and explore the wildly diverse taste of coffee harvested by carefully sourced growers from around the world. This film follows Kyle Brouhard, a visually-impaired coffee aficionado, as he journeys through a world of sensations elicited with each sniff, slurp and sip.

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