When CompassLearning was ready to introduce its leading-edge “Odyssey Focus Math” program, they selected AMS to create the marketing tools. The goal was to showcase an amazing technology-based learning program, which can assess each student’s skills and weaknesses and automatically create individualized learning paths. AMS produced a multi-module video series that illustrates all the special features of the state-of-the-art program and explains the research that validates its many benefits to teachers, students and school administrators. The marketing videos created by AMS are designed for use on the web and to accompany in-person presentations. They show that animation, computer graphics, music and sound effects can not only help teach math concepts, but also make learning fun.