THE LEAGUE is an FX Network comedy about a group of friends and their cutthroat fantasy football league. The graphics package reflects the show’s humor and the characters' ruthless behavior as they scheme and connive, fighting each other to see who will be the fantasy league champion. Contrary to what you may think, an interest in pro football or fantasy leagues is not a requirement for enjoying the show. A sense of humor does help, as does an appreciation for adults behaving a bit like bad kids on a playground.
This schoolyard aspect of the show was an early inspiration that drew us immediately back to one of the cherished games of our youth, electric football. Okay, we never cherished electric football. Why? Because it sucked. It never worked. As kids, we never understood how a bunch of tiny figurines buzzing randomly around a metal game board to the ear-splitting sound of an electric vibrating motor had anything to do with the game of football.
Sidenote: There's a large community of grown men who would disagree with our opinion of EF. They make their own boards that don’t sound like satanic hair clippers, lovingly carve and paint the actual game characters, and even have leagues and tournaments with bruising head-to-head competition. Even better, their games kind of work. Kudos, nerds.
FGA / MATT EllER / BILL MORRISON: creative development, research,
custom tiny fellas, design, animation, typography
CLIENT: FX Networks
VP, BROADCAST DESIGN: Albert Romero
ART DIRECTOR: Amie Nguyen
MANAGER, ON-AIR: Michael Perez