Vernyy grocery retail needed a commercial to promote a children's book with augmented reality, which would convey to the viewer the mood and atmosphere of the fairy tale.
Our post-production team did an excellent job: specialists of the CGI department created in less than 2 weeks graphics, which brought real magic to the warm and family video.
What interesting can be said about this case:
1. Timing! The video from the moment of the idea to its broadcast took less than 3 weeks.
2. The heroes of the video interact with the graphics, so we prepared the main characters before shooting.
3. The organization of the filming process itself took a week. In the beginning quarantine mode, we were able to find the actors, the premises, assemble a team and prepare everything necessary for the shooting, while observing all security measures.
4. Cost! We understand how difficult it is to do business now, so we have reduced the price of post-production by 30%.
5. In addition to the video, in several days we created a landing page for this promotion.
Digital Lab: https://digital-lab.ru
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