adidas "adiZero Ghost - Ode to Lightness"

CLIENT: Adidas & Dicks Sporting Goods

AGENCY: Sockeye Creative

LIVE/CG: Hinge

In this spot for adidas and Dick’s Sporting Goods, we partnered with Sockeye Creative to bring to life a digital version of the adiZero Ghost, showcasing its lightness. We also tracked and integrated the Dick’s branding into the slow motion footage and created the dynamic end shot transitioning from the poet in the theater into the adiZero and DSG logos.