Cut-through is imperative for charity fundraising efforts. So the lab set to work on this 30-second spot in collaboration with designer/illustrator Jeremyville. We emerged with a bright and optimistic ad that not only surprised and delighted our client, but also our viewers of all Free to Air channels, and over 77 cinemas nationally.
Check out our website for more work:
Credits: Jeremyville (Direction, Illustration)