To pay tribute to players whose game has reached elite status, Nike developed the Nike Hyper Elite Platinum uniform. Designed with both sustainability and performance in mind, the uniform debuted at a multi-dimensional performance event created to celebrate the sport and its top talent. The live show transported players through 8 fantasy worlds, each inspired by a leading NCAA basketball team, and all created within the context of an interactive 3D basketball court.
For more, visit obscuradigital.com/work/nike-hyper-elite-platinum/
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