What better way to eat healthy and save a ton of money then by doing your grocery shopping down at the local feria. Feria is the term given to local farmers markets. Here local farmers and sellers.from the community set up shop one-two days a week, generally in the town square. The locals come in and take advantage of the high quality and low prices. For me its a form of entertainment as well as education. I get to mix with the locals, make new friends and practice my Spanish.