traceNorth is a data visualisation project which reinterprets traffic flow of the city into visual representations of constantly transforming organic shapes. This representation re-imagines the city as a living organism of movement and human presence rather than simply showing the activity of traffic cycles. Traffic congestion data drives the shape and size of the individual arms of each organic shape that are linked to a particular location of the city represented by the map structure of each object.

The project is commissioned by the Northern Stage in collaboration with Culture Lab as part of their 40th Birthday celebration of Northern Stage's project. traceNorth is a public art work displayed on King's Gate via projection.

Brigitta Zics and Tom Schofield are artists and Culture Lab residents whose current research explores the aesthetic values of visualisation and how such qualities make data more accessible or immersive.
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