For the third time in a row, Motoko created the leader for the popular Dutch TV program “Boer Zoekt Vrouw” assigned by Blue Circle and KRO-NCRV (based on the English format “Farmer Wants a Wife”).
Motoko designed a visual identity that portrays farmers in their natural environment, adding a touch of nostalgia and romance. The leader is created using a technique called “3D camera projection”: Flat photos of the farmers taken on location we’re sliced up and put into a 3D environment.
“Boer Zoekt Vrouw” is the best viewed dating show about farmers looking for love and is broadcast on the Dutch TV channel NPO1 by KRO – NCRV.
Project link: motoko.nl/en/production/motion-graphics/boer-zoekt-vrouw-2020/
Client: Blue Circle
Concept, design, animation: Motoko
Type: Program visual identity