Ireland at Euro 2012 is really something to celebrate. M&C Saatchi approached Huse Monfaradi to help capture the excitement in this ad for Currys PC World. The spot features a group of crazy fans who just can't wait to see their team in action.
These guys really live to watch Ireland in action, so naturally they needed a home that was decorated to the hilt, and some wacky football fan costumes. Huse coaxed great performances from the cast to complete the effect - the excesses of football fans laid bare, and then turned on its head. Shot on the Arri Alexa, Huse keeps things simple with minimal cuts to allow the exuberance of the fans to shine through.
Director: Huse Monfaradi
Producer: Andy Eaton
DOP: Benedict Spence
Production Designer: Toby Stephens
Casting Director: Aleem Khan
Costume: Ameena Callender
Sound Mixer: Kieron Teather
Hair & Make Up: Sam Norman
1st AD: Matt Lawson
Production Manager: Igor Degtiarev