Producer/Editor - Karamjit Gill
Promoting primetime programs can be hard, promoting a new primetime - that will be challenging to say the least. Moving our primetime later in the evening, our drama series was the focus of that change. A campaign was designed under the umbrella idea - Hero Time. In addition to informational spots, a competition was also organized to expose a new primetime drama series at 10 KSA . This call to action competition spot was produced for our fans to win a cool kit with everything that a hero will need.