A live web show that was pulled off in Singapore for Samsung Galaxy SIII. For 7 hours users could come online, say somethings about themselves and if selected would have a song written specifically for them. 4 talented musicians were hired...Darren Ashley from Malaysia, Jack and Rai from Singapore and Merton the famous Piano Improv guy from The United States of America. The live cast was hosted by Henry Golding. The campaign was pulled off by Cheil Singapore with the help of BLK A Pictures and Mix Studios.