"Happy Inside" is an Ikea commercial from Sept 2010.
100 cats were released in an Ikea store.
Original video - http://youtu.be/Z7vXP3tHzhA
KC POP turned the Ikea cat commercial into a zine.
This is the making of the zine.
Music credit: Broke for Free - Night Owl
Link to zine - http://www.kcpop.ca/zine
KC POP makes internet memes into print zines