Director : Centcinquantesept
Production : ChezEddy
Agency : Leo Burnett
About the project : chezeddy.com/en/blog/52/fiat-500
Based on two examples provided by Léo Burnett, 157 creates a dozen different looks, from retro to glamour and tattooed rider.
This film, produced by ChezEddy in a record time of 15 days, is a nice way to recall the history of the mythic model and to assert the expiration date of the pot of yogurt is not coming anytime soon.
Now on-air, enjoy !