Alchemy project for Rankin and D&AD 2012
D&AD 2012 photography awards sponsored by Rankin.
Focusing on the cross over between texture and photography, create a fashion story or special feature for The Hunger Magazine.
This is the video part of our project. The whole story can be seen on Behance - http://bit.ly/LFNgLk
The artistic part of our story describes the trip of the soul based on the alchemical Magnum opus. It consists of four stages, each describing different aspect and performed by the symbolic image of a bird. The stages are nigredo, albedo, citrinitas and rubedo. We go from the subconscious, where all the dark aspects lie, to finding inner wholeness and discovering one's true nature.
Jane Matyushko and Yana Mironova
Model: Boo Ki ( facebook.com/bumbrjan)
Tutors: Dmitry Karpov
Music: A Witch House & Okkvlt Guide To Twin Peaks
Design and Art Direction - dandad.org