In December 2011, Blik Design/Build, the custom arm of Blik, completed a large-scale mural that wrapped around the 5th floor pediatric ward of the Mattel Children's Hospital UCLA. We developed environmental graphics and art directed all aspects of the project, as well as designed, manufactured and installed the wall graphics.
Working with one of our collaborators, illustrator Patrick Hruby, we set out to create a visual story that would engage the children's imaginations and take them to a new place. What was created is a narrative world that surrounds and transforms the hospital ward as characters come to life, each with their own personalities.
When the designs were unveiled, both the young patients and their parents were delighted at the transformation. The kids' excitement over seeing the characters come to life was touching.
More photos: whatisblik.com/customize/mattel-childrens-hospital/