If you had a cup of coffee, a couple of slices of toast and an egg this morning, you also inadvertently consumed around 4000 litres of water – enough for three baths. The water embedded in products is sometimes referred as "virtual water".
By 2025, two-thirds of people worldwide are expected to face water shortages as businesses, agriculture and growing populations compete for the ever more precious commodity. How will the battle for water reshape our world?
Multimedia producer: Amelia Wong
Multimedia director: Claudine Boeglin
More on: trust.org
2012 © Thomson Reuters Foundation