If you happen to be at Times Square anytime soon, take a look at the numerous animated clips we produced for the Dunkin' Donut Screen. If you've been at Times Square on June 1st 2012, you might remember seeing more than just one screen showing Dunkin' Animations, that's because it was National Donut Day. Dunkin' took over more than 20 screens on the Walgreens, the Nasdaq and the Reuters building, creating quite an overload of coffees and donuts in various bright colours shining down on the spectators. The little edit above is capturing our work on the morning of June 1st up there.
The most challenging part of the project was to keep all the clips, colours, animations and logos synchronized across the 50 deliverables. And to not crave donuts, mochas, frappes and coolattas after staring all day at the wonderful slow mo product shots that the agency provided us with.

Directed by: BUCK
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Producer: Kevin Hall
Art Director: Daniel Oeffinger
Design: Daniel Oeffinger, Nicolo Bianchino, Justin Lawes
Animation Lead: Conrad Ostwald
2D animation: Nicolo Bianchino, Justin Lawes, Marcin Zeglinski
Software: After Effects & Illustrator
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Times Square Shoot
Camera: Seth Ricart, Nicolo Bianchino, Justin Lawes
Edit & Comp: Conrad Ostwald, Justin Lawes
Music: Mr. Fox In The Fields by Alexandre Desplat
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Agency:
Chief Creative Officer: Lance Jensen
Group Creative Director: Chris D'Amico
Group Creative Director: Joe Berkeley
Associate Creative Director , Copy: Mark Hohenschau
Senior Art Director, Art: David Wall
Executive Producer: Scott Hainline
Assistant Producer: Pat Driscoll
Senior Digital Producer: Kaitlyn Blanchette

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