Marks & Spencer invested in the StyleShoots photo studio in 2012, and have already seen the results: More photos for the same budget, up to 4x the shots per day, and less people needed in the process.
Stylists can now focus on what they are best at, and leave all image processing up to StyleShoots. The Auto Alpha algorithm cuts away the background instantly, giving the layout artists total freedom to create collages and add custom backgrounds with no extra effort.
"We're able to produce more photography for the same budget, achieving about four times more shots per day, so we're happy!" Jane Hayman, Head of Marketing, Design & Production