Mindshare is my new book about how organizations and individuals are using design intelligence to be more innovative, and how they are becoming more successful and distinctive as a result. But it's also about the creative instinct, and how innovation shapes the modern world. This trailer captures the essence of the book's content, and also illustrates its visceral style by tapping into our unconscious imagination through lyrical imagery.
Loading more stuff…
Hmm…it looks like things are taking a while to load. Try again?