The Machine of Truth is a Twitter-driven fortune telling device. You could ask it any ‘Yes/No’ question via Twitter to @MachineofTruth and it would reveal the answers to your darkest thoughts via it’s mystical machinations both on screen and via your Twitter mentions. Comprised of 2 sides, each one a specially constructed, hand-built set of ‘chain reactions’ which were then filmed. One side is made up of car boot sale finds, vintage toys, slinkies, ribbons and random gadgetry whereas the other side is light driven, using LEDs, old cameras, analogue television screens and broken remote controls.
It premiered on Clear Channels’s digital screens at le Palais des Festivals as part of the 2012 Cannes Lions International Festival of Creativity in France.
Director: Evan Boehm
Producer: Claire Spencer Cook
Production Company: Nexus Interactive Arts nexusinteractivearts.com
Developer: Colm Roche, MacMahon Consulting
Art Director / Set Designer: Ruth Bartlett
Creative Executive Producer: Chris O’Reilly
DOP: Mark Adcock, Circular Pictures
Client: Clear Channel International
Commissioned by: David Boyd, Project Director, Clear Channel International