Perch is a complete turnkey system that, when activated by a shopper’s touch, creates a groundbreaking in-store digital media and product sample experience.
Perch is a compact wall-mounted projection unit that lights a tabletop display surface. The innovative unit monitors the product display area for hand movements so that as customers pick up or touch product samples, additional digital media content is revealed providing product details, photos and other multimedia. In addition to product information, every interaction creates a visual cascade that spreads out across the whole table. This visual display creates a playful, engaging spectacle that encourages other shoppers to pick up and discover the effect each product creates. It’s an experience shoppers can record, share and recreate with friends and family. Content is customized by each individual retail business and makes use of software templates included in the system. Potion provides detailed content development support for all retail businesses leasing the units.