July 28, 2011—AUSTIN, Tx—Sparksight is currently working with the Texas Department of Transportation to create videos to be played at rest areas around Texas. The videos will contain imagery indicative of Texas and Texas history. The Sparksight team has compiled videos shot at on-sight locations, as well as images, offering a look into Texas’ wide variety of land, culture, and wildlife.
The rest stop videos will run for approximately three to five years and will offer entertainment while taking a break on the road. Viewers who are visiting Texas for the first time, or simply passing through on their regular route, will be able to experience the state through videos containing both unique and distinct aspects of Texas.
Be on the lookout for Sparksight’s TxDOT videos at a rest area near you!
C r e d i t s :
Client: Texas Department of Transportation
Agency: Sparksight, Austin TX
Creative Direction: Drew Wolber
Director of Photography: Drew Wolber
Editing: Drew Wolber