The one experience all women around the world share is objectification. It starts at a very early age for women, and ends the last day of our lives. We never talk about the experiences because they are humiliating and embarrassing.
The consequences of these experiences are what brought me to create this campaign. The reaction to the experience does manifest itself in many ways, and almost certainly in our self-image and the insecurities we all have.
As a fashion designer, since 1967, I have seen women taken under by feeling not pretty enough, thin enough, or in the right fashion. Decade after decade I wondered why we are so easily undone and I realize now that objectification is the main reason. Objectification is experienced in the workplace, and the home, and in all types of media and advertising.
The most common, especially in a city like New York, is objectification on the street.
There are many types of objectification, but first and foremost we need to turn objectification into empowerment. For now, lets deal with our bodies and self-image.
Turn the camera around, and empower yourself by taking a photo of your favorite part of your body, and post it with your empowerment statement.
Let this be the start to STOPOBJECTIFICATION.
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