Threefold teamed up with Hope & Glory and Bupa to create this short "How To" with Olympic gold medallist Greg Rutherford. Shot on an Arri Alexa and a Sony FS100 on Westminster Bridge, Greg sensibly attempts to show us how walking in the silliest way possible, burns more calories than a leisurely stroll.
Shot and Directed By Tom Fuller and Graham Baird
Camera Assist: Phil Smith
Sound: Aaron Young
Runner: Natasha Farrar