This was my first music video released, for indie rock band MacGyver Knife. Always keen to make something different I came up with this concept of the relationship story from the song happening backwards while Mishal, the lead singer, moved forwards. Of course this is easier said than done, especially with minimal time and almost no budget.
We were lucky enough to have gear sponsored through a band connection and managed to shoot on two SONY F900's. The shoot took a day and involved some careful planning as to what was happening in which direction in time.
The video went on to be widely recognised on MK and was nominated for an MK Nuweling Award in 2010.