Veteran footballer Sergen Yalcin took amateur footballers from a synthetic field and placed them at the back of the Coca Cola happiness truck which was designed as a locker room. The truck doors opened in the legendary Besiktas Inonu stadium where more veteran footballers were waiting for the amateurs for the game of their life.
Beginning sequences until the truck door opens in Besiktas Inonu Stadium are shot using 9 candid cameras. It's apt to be one of the most viral branded videos of 2012.
Client: Coca Cola
Creative Director: Enis Orhun
Director: Ali Yorgancıoğlu
Producer: Ömer Abra
Music: Jingle Jackson / Emre Irmak