Over the last few years, the web has matured into an industry in its own right. Our professions have also grown beyond pixels and lines of code. Let's look at how lessons and experiences as an in-house pixel pusher can help you understand and leverage other pieces of the puzzle, including marketing and analytics. You’ll also learn from mistakes of others’—as well as your own to grow into a seasoned web professional.
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This talk was presented on FFWD.PRO 2012, micro-conference and workshops for internet professionals in Zagreb, Croatia.