To show how spacious the new Hyundai i30 Wagon really is Fitzroy Amsterdam developed a remarkable activation: the world's first 5 star hotel on 4 wheels. Via Facebook fans could sign up in order to win a luxurious stay at this unique hotel. Complete with a double bed, blinded windows, multimedia system and of course a 24 h car service.

Agency: Fitzroy Amsterdam
Client: Hyundai Netherlands
Production agency:

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