In this video Nick Davies and Bao Nguyen of Infrarisk discuss the difficulties of expanding an SME into Asian markets.
The following questions are addressed:
(To Nick Davies)
1. What are the biggest challenges in expanding your SME business into Asian markets and how have/will you overcome them?
2. You are an exporter to Asian markets but you also run an offshore development centre in Vietnam. Why Vietnam? How important is having access to that alternative labour market to your overall business performance? And do you intend to expand your presence in Vietnam or open development centres in other Asian countries at all?
(To Bao Nguyen)
3. How has your ability to speak Vietnamese and comprehend Vietnamese culture affected your business there?
Access the full PwC Melbourne Institute Asialink Index at asialinkindex.com.au