This is one of three spots I directed and contributed to the creative on for Moneytree's 2012 media campaign. These spots are airing in major and secondary markets across eight Western states.
This was a fun shoot, but an unseasonably cold August day -- it took some directing to get those poor cold kids to look like they were having fun running through the sprinklers!
Agency: Creative Media Alliance, Seattle
Creative Director: Jai Suh
Producer: Susan LaSalle
Writer: Craig Montlong
DP: Andrés Garretón
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